Our Mission Statement
To provide a safe place culture for those in under-resourced areas by creating opportunities and transforming communities.
The Roots Collective Growth and Development Center
The growth and development center serves Black Owned small business start ups through economic development. Our goal is to exceed the wealth gap and help provide a better quality of life among the clients that we serve. Black businesses, primarily those owned by women, are the fastest growing sect of entrepreneurs. However, these companies often lack the social and financial capital needed to keep them growing. Black Women receive less than 1% of venture capital funds.
What Does Shora Mean?
Interestingly, Shora is a word meaning safe place in Nigeria. Since Shora is a community asset that is volunteer driven and cares about East Knoxville.